SELL
Initial Consultation
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Establish your real estate sale goal
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Market education & orientation
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Comparative Market Analysis (CMA)
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Consider incorporating a home warranty
into your listing -
Sign listing agreement with your Pearson Agent
Contract Negotiation & Acceptance
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Offer acceptance by Seller or counter-offer/negotiation of Contract terms through your Agent
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Upon acceptance of all Contract terms by Seller and by you, the Contract will be executed
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Earnest money deposited
Buyers Close
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Your Agent will contact the title company
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Title search and examination will be completed
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Title company will issue title insurance
Preparations
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Schedule and complete any repair work
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Clean, organize and remove clutter
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Try to disconnect your emotions
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Make your home attractive to prospective buyers
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Consider making alternate plans for pets during showings
Buyer Due
Diligence & Resolution
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Your Agent will assist you in coordinating home inspections you wish to conduct such as:
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Termite (required by most lenders)
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Structural & Mechanical
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Radon
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Lead Based Paint (for homes built prior to 1978)
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Property Survey
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Any other inspections your Agent recommends based on the property
Celebrate
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Contract and financing contingencies are satisfied
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Final loan approval is obtained and documents are sent to the closing officer
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Closing process occurs when you sign all loan and
purchase documents -
Lender loans the funds
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The deed is recorded
Marketing
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Technology
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Extensive Search Engine Optimization (SEO) & Search Engine Marketing (SEM)
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E-mail marketing
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Targeted Marketing
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Wide-range advertising​
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In-house advertising agency
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Additional Services:
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Open Houses
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MLS Feeds
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Broker Events
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Client Care Team
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Local & Home Office Support
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Strategic Marketing Partners
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Home Protection Plan
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Renegotiation
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Complete mortgage application if not done previously
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Your lender will order an appraisal on the house
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Secure underwriting approval
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Satisfy any conditions
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Loan is processed
Receive an Offer
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Your agent will advise you and prepare the offer
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Your offer will be presented to the seller
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Earnest money typically accompanies the offer
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Request the purchase of a home warranty in your offer if you are concerned about home systems or appliances breaking post-sale. You may also choose to purchase a home warranty if the seller declines
Title Work
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Your Agent will guide you through any renegotiations resulting from inspection, title or appraisal results